WeddingWire Couples’ Choice Awards®
This week, WeddingWire announced the winners of their Couples’ Choice Awards®! Did your club receive top honors?
The WeddingWire Couples’ Choice Awards® recognizes the top five percent of local wedding professionals from the WeddingWire Network who demonstrate excellence in quality, service, responsiveness and professionalism. Unlike other awards in which winners are selected by the organization, winners of the WeddingWire Couples’ Choice Awards® are determined by recent reviews from over a million WeddingWire newlyweds. Check out all of the winners HERE.
If your club is included as a winner, then – Congrats! I hope you will splash the news across your website and your social channels, as well as include announcements in your eNews and printed materials in the club. You may even want to schedule a press release or contact your local newspaper or magazine to see if they can include an article.
Another way you can leverage this news is by congratulating your corporate partners and vendors. If your favorite florist or DJ, cake maker or wedding planner made the list, then please plan to post notes of congratulations on social media, as well as in your newsletters. This is a smart way to play nice with your partners who help make your events a success. You never know what future business that will lead to!
These awards make for great content for your club, even if you were not selected. If you didn’t make the cut, it also gives you some data and information to see what clubs were selected and to learn what they do to earn high ratings. This could lead to healthy internal discussions and improved member services.
If your club has already posted your announcement or notes of congratulations on social media, please leave a link in the comments so that I can check it out and use as a best practices example. Always look for content outside your club to round-out the topics you discuss with your members!