My work is devoted to sharing ideas, strategies, tools, and resources that will help you enrich your club culture, foster member connections, and most importantly, drive revenue and retain your members. I’m eager to have the opportunity to help you and to work together.
It is time to build strategies for a successful 2023. Create your member content & communication plan, schedule member events, develop member engagement opportunities to retain your members. All of the Private Clubs Online programs are created for you – private club professionals who truly want to connect, engage, and retain your members.
Master Classes
A comprehensive education on every aspect of Member Communication. From engaging content to apps, podcasts and the power of video, you’ll complete this course with more than enough ability to strategize your Member Communication and create a well-organized content plan.
Gain a thorough understanding of how onboarding, the member experience, community involvement, and even employee retention, impact how your members feel about the club. This course will help you fine-tune your member relations strategies to positively impact your retention rates.
IN PRODUCTION! Everything you need to know about Instagram to better manage your club’s account. Understand all the functions, features and settings. Create and share engaging content. Discover helpful apps to enhance your content. And develop strategy so that you always have a game plan.
Mini Courses
2023 Strategic Member Communication & Events Mini Course
This Mini Course is designed to help you plan, prepare and think strategically for the year ahead. The Content Plan is your template to create your club’s communication calendar. It is customizable and preloaded with national holidays, historic days of interest, and “hashtag holidays.” Lesson 2 is all about event ideas and includes six+ event ideas for each month. Receive plenty of inspiration to create an enviable calendar of Member Events AND have a well prepared communication plan for ultimate levels of Member Engagement.
Create Engaging Content Mini Course
Build your Member Communication foundation with content designed to engage and retain your members. Develop content for all of your communication channels. Learn which topics members respond to most. Discover an easy method for planning 1 month of content in 1 day! You’ll also receive the Member Communication Content Guide Sample – A kick start to your team activity to create your own content guide so that every department director never runs out of ideas.
Magic Maker Membership
The Magic Maker Membership is designed to give you support and assistance for your communication and retention efforts so that you may continue to make magic happen in your club. Consider this as a virtual assistant to your success! Each month you will receive helpful content to share across your channels, and simple event ideas you can easily execute. All content is focused for the month ahead, so the content you find in February’s folder helps you plan for March. New benefit in 2023: Automatic registration for the monthly paid and free webinars! This membership is designed to give you support and assistance for your Member Communication and Member Relations.
2023 MiniWeb & Educational Webinars
So many topics to choose from!
The 2023 webinar schedule has been released and we have an exciting year of education to look forward to. We kick off with an opportunity to solve some of your biggest challenges – internal communication and multi-generational memberships and continue through the year with strategies to elevate the member experience, in events, programs, activities and member communication. MiniWebs are 30-minute, complimentary sessions. Educational Webinars are 1+ hour of education on key topics for your member engagement strategy and cost $97.
The Magic Maker Membership includes registration in all webinars and enjoys significant savings for the year. Click the webinar tab to see what’s on deck for this year or the button below to learn more about membership.
RETENTION
Retention is a top challenge in every club.Learn numerous strategies for enriching your club culture, fostering meaningful member connections, and retaining your members.
MEMBER ENGAGEMENT
Be inspired to shake up your member event calendar and get creative with club programs. Enhance member traditions and appeal to a variety of member interests.
COMMUNICATION
Member communication is a key component of the total member experience. Learn how to develop a content plan and share more relative content with your members.